Digital Marketing Specialist - Biddable

Responsibilities 

• Work with internal and external marketing teams in developing, implementing, and optimizing campaigns across various marketing channels 
• Set up digital marketing campaigns in AdWords Paid Search campaigns Facebook, Google, Influencers, and other channels 
• Optimize campaigns according to CPI, CPA, installs MAU targets, PPC/Display/Social Media as Google, Youtube, Facebook. 
• Analyzing insight from in-house and third-party analytics data, in order to implement innovative management techniques to maximize campaign performance across each assigned account.  

Basic Qualifications: 

• 2+ years' experience working in Digital Marketing 
• Strong level of English and Thai (both spoken and written) 
• Strong analytical skills & data-centric and Advanced knowledge of MS Excel 
• Strong knowledge of one or more digital marketing channels (Facebook, Google, Apple Search Ads, Influencer Marketing, Email, etc.) 
• Understanding of targeting strategies based on customer lifecycles, segmentation, predictive analytics, and client's needs 
• Prior experience at a fast-growing startup, large tech/e-commerce company, or media agency 
• Prior Experience working on growing app usage and customer base 
• Ability to move fast, adapt, and thrive in a dynamic startup environment where you derive priorities, requirements, and goals from company context and a willingness to adopt a generalist mindset. 
• Independent, motivated, and excited to roll-up your sleeves 
• Bachelor's degree in Marketing, Business or similar